Client

Saucy Asian

Services

Brand Strategy, Positioning, Naming, Taglines, Identity, Collateral, Packaging, Interior Design, Photography

Website

saucyasian.com

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Inspired by the Korean street eats he craved after clubbing ’til dawn in Seoul, restaurateur Andrew Shinn put us in the booth to spin a clever concept for his new SF hot spot.

We analyzed the unique potential of the Castro location and dug into San Francisco’s food trends to create a hook everyone would remember. Smart brand strategy, standout interior design and an identity that’s meant to be Insta’d upped the volume on Saucy Asian.

The fine tune? An around-the-world Korean remix with a Cali kick in the buds. #GetSauced


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Got a lemon? We’ll Make a Margarita.

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Location for Bartlett Brands Map

Email Us

hello@bartlettbrands.com


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1540 Market Street, Suite 130
San Francisco, California 94102


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